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About Us
Where JOJO & BOBO started
We started as a small spark of creativity — a dream to fill children’s worlds with color, laughter, and imagination. What began as playful sketches soon grew into a joyful collection loved by little dreamers everywhere.
Meet our Dreams
JOJO & BOBO began in a small home studio in Eindhoven. JOJO, an illustrator and designer, loved color, storytelling, and playful design. After her son BOBO was born, she started drawing for his nursery — cheerful animals, funny shapes, and warm, gentle colors. Friends soon noticed and began asking for her creations. What started as simple sketches slowly grew into a collection full of love, imagination, and family spirit.
As BOBO grew, so did the idea. His laughter and curiosity inspired JOJO to create toys, books, stickers, and soft clothing that spark joy. Every item is designed to make children smile and dream. Today, JOJO & BOBO celebrates the magic of childhood — the colors, stories, and little moments that make every day feel special.
Every product is made with care, from the first sketch to the final detail. JOJO draws each illustration by hand, and we choose soft, safe materials that feel good for little ones. We work with makers who love quality and sustainability as much as we do. What keeps us going? Seeing kids’ eyes light up with joy. Knowing our creations become part of their stories makes everything we do totally worth it.
We believe childhood should be full of color, curiosity, and fun. Every design starts with a little spark — a doodle, a story, or a playful moment between JOJO and her son, BOBO. We love creating simple shapes, cheerful colors, and characters that feel alive. Everything we make is meant to grow with kids, inspire their imagination, and bring smiles. Our goal is to make everyday play extra magical, full of laughter, creativity, and little moments that kids will remember.
Discover Joyful Creations for Little Dreamers
From playful toys and colorful books to cozy, cheerful clothing, JOJO & BOBO has everything to spark imagination and bring smiles. Explore our full collection and find something special for your little one.